Agenda tracking
Topics rising above each candidate's or official's own average, with the outlet that moves them.
Politics
Public agenda and political conversation
nudu Vision reads media, social networks and public records about the figures and policies a communication team follows. It measures each change against the entity's own average and recommends where to respond, with the post that supports it.
News read first on social networks
A statement circulates as a short video before an outlet publishes it. Manual media monitoring arrives later, and without the record of who criticizes whom.
Applications in political and government communication
Configured for each operation.
Relations between actors
Criticism and support, with who issues them and at whom they are aimed.
Public policies
What media and networks say about a measure, next to the public data that describes it.
Hypothesis testing
A reading held by the team, set against the evidence that supports it and the evidence that contradicts it.
Illustrative example
A measure that changes tone in one day
- 01
Signal
Negative coverage of a measure rises above its average in regional outlets.
- 02
Context
The change sits in a figure quoted without a source in a short video.
- 03
Recommendation
nudu Vision proposes clarifying the figure in those outlets, with the public record that supports it.
- 04
Decision
The communication team decides. The evidence stays linked to the case.
Connected sources and systems
Through APIs, webhooks, email and public sources. Access to internal systems starts as read only.
Networks and media · Vision
- X
- TikTok
- YouTube
- Threads
- Google News
- News sites
- Public records
- Markets
Management
- SAP
- Oracle
- Dynamics
- NetSuite
- Odoo
- WMS
- OMS
- CRM
Communication
- WhatsApp Business
- Gmail
- Outlook
- Calls
- SMS
- Slack
- Teams
Files and calendars
- Excel
- Google Sheets
- Drive
- SharePoint
- Calendar
Projects
- GitHub
- Discord
- Task boards
- REST
Any system with a REST API or a scheduled export can also be connected.
Implementation
From the consultation to production
For Brain, the production week depends on the workflows in the initial scope. Vision starts with the entities and sources set in the consultation.
- 01Mapping
- 02Connection
- 03Shadow mode
- 04Production
- 1 workflow
- Week 7
- 3 workflows
- Week 10
- 6 workflows
- Week 16
What the pilot measures
Compared with each entity’s own baseline.
- Time from a change in tone to its detection
- Topics detected before the media summary
- Recommendations accepted by the communication team
- Hypotheses tested against the evidence
Industry references
An initial scope for political communication
The consultation defines which entities and which sources are read first.